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Digital Marketing Specialist

Stuart, FL

Order: 173919
DirectHire

Our distinguished client in the Stuart area has enlisted us to help them secure a permanent Digital Marketing Specialist. The Digital Marketing Specialist will be responsible for assisting in the creation, successful implementation, and ongoing optimization of social media and display campaign activities for our client. The successful candidate will have experience in community social management and digital advertising campaign management in search engines and/or social media platforms. The marketing specialist will work closely with the COO and EVPO on the day-to-day management of campaigns.

High-level view of who you are:

  • Bachelor's degree, Marketing, Communications, Advertising/Media,

  • Knowledge or demonstrated interest in social marketing landscape

  • 2 years + of demonstrable success in curating content and digital advertising campaign management (or relevant experience)

  • Creative, "outside-the-box" type thinker with copywriting experience

  • Experience with CMS and know-how to update backend of websites

  • Proficient with Microsoft Word, PowerPoint, Excel

  • Attention to detail is a must

  • Self-motivated & ability to work autonomously

  • Ability to stay current on marketing trends, new opportunities, and industry changes

  • Problem-solving skills and the ability to adapt to new technologies

  • Experience managing campaigns on LinkedIn/Facebook/ Instagram/YouTube and all social media platforms in addition to blogs for company websites.

In this job you will:

  • Monitor the day-to-day marketing activities across multiple platforms (Facebook/ Instagram etc), including assisting the COO and EVPO in campaign planning, implementation and more

  • Generate original and innovative creative strategy for social channels, based on company needs, current trends, insights and analytics

  • Track and monitor social media analytics and translate data and performance to optimize content

  • Create and test ad copy - track with creative breakdown docs to document findings

  • Conduct campaign analyses to provide insight and identify areas for opportunity

  • Support miscellaneous initiatives such as reporting, projects, and testing

  • Monitor competitors, own competitive research reports, and identify findings

  • Assist with campaign strategy and development, including new channel recommendations

  • Be a team player who enjoys a fast-paced, fun environment!

Benefits:

  • Health insurance

  • Dental insurance

  • Vision insurance

 

Job Type: Full-time

Salary: $35,000.00 to $50,000.00 /year